Morden Car Hire Privacy Policy

Data Collection Practices

We gather and manage various forms of personal data, including:

How We Use Your Data

Your personal information serves these key purposes:

• Service Execution and Compliance:
  • Managing your vehicle rental bookings and agreements is a priority for us. We verify your identity to confirm that you meet our rental criteria. We also streamline the vehicle collection and return process. Additionally, we handle payment processing, including deposits and any applicable charges.
• Customer Communication (Legitimate Interests and Contractual Obligations):
  • Delivering booking confirmations, updates, and essential rental details. Addressing your inquiries and offering customer support. Informing you of changes to our services or policies.
• Marketing Permissions and Legitimate Interests:
  • We will send promotional offers, newsletters, and service updates based on your consent or our legitimate interest. You can opt out at any time.
• Service Enhancement Through Legitimate Interest:
  • Evaluating website interactions to refine user experience and site performance. Conducting assessments to improve our vehicle selection and service offerings.
• Regulatory Adherence (Legal Requirements):
  • Adhering to applicable legal, regulatory, and tax obligations. Protecting against fraud and maintaining service integrity. Addressing conflicts and upholding our terms of service.

Data Sharing Practices

Sharing Your Information With Others

• Car Hire Partners: We collaborate with third-party vendors, including payment processors and IT support, to deliver our services. These partners are committed to safeguarding your data.

We do not share your personal information with third parties for marketing.

Data Protection Standards

We employ suitable technical and organizational safeguards to protect your personal information from unauthorized access, modification, disclosure, or destruction. This involves utilizing encryption, implementing access controls, maintaining secure servers, and conducting regular security assessments. Despite these measures, it is important to acknowledge that no method of internet transmission or electronic storage is entirely secure.

Data Retention Policy

We keep your personal information only for as long as needed to achieve the purposes it was gathered for, such as complying with legal or reporting obligations. The length of time we retain data depends on the specific type of information and the circumstances surrounding its use.

Your Rights and Choices

Your rights under UK data protection law

• Accessing Your Information: Obtain a copy of your personal information we maintain.

Contact us to exercise your privacy rights.

Cookies and Data Tracking

Our website utilizes cookies and related technologies to improve your experience, assess site traffic, and customize content. You have the ability to manage your cookie preferences directly through your browser settings.

Policy Changes

We may revise this Privacy Policy from time to time to align with changes in our practices or legal obligations. Any updates will be noted on this page with a new "Last Updated" date. We recommend that you check this policy periodically to stay informed about how we protect your information.

Reach Out to Us

For inquiries regarding this Privacy Policy or our data practices, please reach out to us: